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Dehradun • ISO Certified Institute

Digital Marketing Mastery

A complete digital marketing course covering SEO, social media, paid ads, email marketing, analytics, and branding strategies for modern businesses.

📘 Marketing 🎯 ⏳ 2 Months
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About This Course

Digital Marketing is the backbone of modern business growth.
This course will teach you how to promote products and services online using powerful marketing tools and strategies.

You will learn how brands run campaigns, generate leads, and convert customers using proven marketing methods.

What You Will Learn

Key Skills Covered:

  • SEO & keyword research
  • Social media marketing (Instagram, Facebook, YouTube)
  • Google Ads & paid marketing
  • Email marketing & automation
  • Analytics & tracking performance
  • Content strategy & funnels

Requirements

🔹 Basic Requirements

✔️ Basic computer knowledge (using browser, email, files)

✔️ Smartphone or laptop/desktop

✔️ Stable internet connection

✔️ Basic understanding of English (reading & writing)

🔹 Recommended (Not Mandatory)

➕ Basic knowledge of social media platforms (Instagram, Facebook, YouTube)

➕ Interest in marketing, business, or online growth

➕ Willingness to learn tools and experiment practically

🔹 For Advanced Learning (Optional)

➕ Own website or blog (WordPress preferred)

➕ Google account (for Ads, Analytics, Search Console)

➕ Business page on social media

🔹 Mindset Requirements

🧠 Creativity & curiosity

⏳ Consistency and practice

📈 Willingness to analyze data and improve

Course Content

Module 1: Introduction to Digital Marketing

Understand marketing fundamentals, customer journey, and digital channels.

Module 2: Search Engine Optimization (SEO)

Learn on-page SEO, off-page SEO, and keyword analysis tools.

Module 3: Social Media Marketing

Create engaging posts, ads, reels, and influencer strategies.

Module 4: Paid Ads (Google & Meta)

Design high-converting ads, target audiences, and monitor performance.

Module 5: Email Marketing

Build email lists, write high-converting emails, and automate sequences.